Vietnam Weekly Predictive Market Insights and Inbound Travel Trend Forecast, May 2023
Inbound travel intent trends to Vietnam for the next 30 days Country Avg. age Avg. budget Avg. LOS Avg. ADR Australia 27 $1,277 9 $135 China 28 $926 7 $141 France 28 $905 9 $106 Germany 27 $2,506 9 $294 India 28 $424 8 $50 Italy 28 $962 8 $117 Japan 28 $1,758 9 $204 Russia 28 $1,120 8 $134 Singapore 27 $1,385 9 $149 South Korea 27 $992 9 $116 Spain 27 $2,021 9 $233 UAE 27 $1,787 9 $208 UK 28 $2,347 11 $210 US 28 $2,443 12 $209
Inbound travel intent trends to Vietnam for the next 31 to 90 days Country Avg. age Avg. budget Avg. LOS Avg. ADR Australia 37 $1,343 9 $145 China 36 $930 6 $145 France 36 $925 9 $103 Germany 35 $2,629 8 $313 India 36 $443 9 $52 Italy 36 $968 9 $114 Japan 35 $1,813 8 $217 Russia 36 $1,183 9 $138 Singapore 37 $1,438 9 $156 South Korea 38 $1,026 8 $123 Spain 33 $2,090 9 $243 UAE 36 $1,859 8 $219 UK 36 $2,386 11 $218 US 36 $2,566 12 $220
Date of Analysis: June 4, 2023
Analysis Period: May 28, 2023 to June 4, 2023
In this article, we will explore the inbound travel intent trends to Vietnam for the next 30 days and the following 31 to 90 days. Based on the most recent data collected in the past seven days, we will provide valuable market insights and travel forecasts for Vietnam.
Travel Intent Trends for the Next 30 Days
Looking ahead to the next 30 days, Vietnam continues to attract visitors from various markets. The average age of travelers remains consistent, ensuring a diverse mix of tourists. The average budget ranges from $424 to $2,506, with travelers from Germany having the highest average budget. This indicates a willingness among visitors to spend on their experiences in Vietnam. The average length of stay (LOS) is around 8 to 12 days, allowing tourists to fully immerse themselves in the rich culture and natural beauty of the country. The average daily rate (ADR) ranges from $50 to $294, with travelers from Germany having the highest ADR.
Travel Intent Trends for the Following 31 to 90 Days
Shifting our focus to the following 31 to 90 days, we observe similar patterns in travel intent trends to Vietnam. The average age of travelers remains consistent, ensuring a balanced mix of visitors. The average budget varies, with travelers from Germany continuing to have the highest average budget. This suggests that tourists during this period are still willing to invest in their Vietnam experience. The length of stay (LOS) remains stable at around 8 to 12 days, allowing visitors to explore the vibrant cities, serene countryside, and breathtaking landscapes. The average daily rate (ADR) ranges from $52 to $313, with travelers from Germany maintaining the highest ADR.
Comparison and Trends Analysis
Comparing the two periods, we notice some interesting changes and trends. The average age and length of stay remain consistent across both periods, indicating a stable target demographic and a preference for immersive vacations. However, there are variations in average budgets and ADRs.
For the next 30 days, there is a range of budgets, with travelers from Germany having the highest average budget. This suggests a strong demand for high-quality experiences among visitors during this period. Additionally, there are variations in ADRs, with travelers from Germany also offering the highest rates.
Looking ahead to the following 31 to 90 days, the average budgets and ADRs remain consistent. This indicates that visitors during this period are still willing to invest in premium experiences, maintaining the attractiveness of Vietnam as a destination.
Conclusion and Stay Updated
Based on the inbound travel intent data, Vietnam continues to allure travelers with its rich history, diverse landscapes, and warm hospitality. To make informed marketing decisions and leverage these travel trends, it is crucial for hotels and resorts in Vietnam to stay updated with the latest market insights.
For data-driven Vietnam hotel marketing tips and to stay informed about the evolving market dynamics, we encourage you to follow our market updates on LinkedIn or subscribe to our weekly email updates sent out every Monday. By staying informed and adapting strategies accordingly, businesses in Vietnam can effectively cater to the changing needs and preferences of travelers, ensuring a thriving and successful tourism industry in this captivating destination.