Brand Auditor pricing
Brand audit costs depend on several variables, typically on the scope of the audit, level of details, and amount of data required to conduct the research. Popular marketing agencies, sought-after consultants, and branding experts might also charge a hefty premium.
Our pricing is purely dependent on the market research size, data acquisition costs, and the number of aspects a client would like to analyze.
A typical brand audit by Brand Auditor costs somewhere between $1000 to $1500. This includes over 10,000 feedback records from 2,000+ survey responses — from your target audiences. Our audits are based on market research and targeted feedback collection, following a framework applied by some of the largest global brands.
We have a brand audit cost calculator that will provide a very accurate estimation regarding how much an audit will cost. The calculation is based on your industry, the number of aspects you would like to get feedback for, and the number of respondents you would like to get feedback from.
Specialized audits are also available for focused analysis of social media, website user experience, personal brands, and many more. These audits are starting from $350, based on the feedback of 2,000 targeted respondents.
It is important to highlight that reports from Brand Auditor are based on quantitative and data-based insights, not including suggestions or recommendations. Consulting sessions can be booked for $150 to discuss your audit results and possible ways of improvement. This is optional but recommended. You may ask for a promo code or discount code that includes free consultation.
Brand audits from marketing agencies and brand consultants
Marketing agencies and brand consultants also offer brand audits, but those are typically not based on market research data. These audits reflect the views and opinions of the auditors, based on insights collected from various sources available on the internet. Such audits cost between $4000 and $6000 on average. The audit price will depend on the time the auditing procedure will require, and will include a premium based on the professional level of the auditor.
Brand audits from freelance marketplaces
Freelancers also offer brand audits on various marketplaces like Fiverr, Upwork, or PeoplePerHour. Audits on these online marketplaces range from $50 to $500, essentially offering a simplified and less reliable opinion-based report that professional brand consultants can provide.
In order to keep prices competitive, such budget brand audits are typically based on surface-level observations, lacking the attention and dedication offered by professional brand auditors.